Disruption hits eCommerce Fashion. Are you ready? - www.SlackFul.com

Slackful Ecommerce Fashion Industry: Statistics, Trends & Strategy — 

Instagram has a mere 3.23% of the UK social market. If you want to max out revenue, you need to look beyond Instagram!

Amazon dominates every market it touches — now it’s coming for fashion ecommerce.

Facebook can be of help to your company especially if its new, the only thing you need to know is how to operate your account intelligently. 

How much time do people invest in shopping for clothes online?

- The Fashion and Apparel Industry Report -

Driving the eCommerce growth are four notable opportunities: 

 According to Shopify,

• "Expanding global markets outside the West
• Increasing online access and smartphone penetration
• Emerging worldwide middle-classes with disposable income
• Innovating technologies to create experiential ecommerce" 

From the quote; we analyzed what people were looking for over the past year and found that overall, traffic for online fashion sites increased by 27% over the past year!

According to Business Insider - "One of the biggest fashion retailers in the US is going all-in on Amazon, and it's telling of where fashion is headed.

According to a recent report from Nomura, Amazon now offers a bigger selection of Calvin Klein and Tommy Hilfiger clothing than Macy's and JCPenney do.

- Calvin Klein's products advertised on Amazon -

These brands, both owned by PVH Corp, have historically had a strong presence in department stores. However, Nomura data shows that they are shifting away from this channel in search of greener pastures.

While department stores have struggled in recent years, Amazon has been growing its apparel business exponentially. Analysts say it's on track to overtake Walmart as the leading US apparel retailer by the end of 2018."

More than half of all purchases in fashion are made through mobile channels. It’s time to work out on your eCommerce strategy!

Use this guide to digital fashion marketing — from the top channels and a coherent plan for growing traffic and revenue while Disrupting eCommerce Fashion: Are you ready?